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We as a campaign aim to utilise our recourses and research to raise awareness into the effect that social media has on teenagers mental health. With the rise of Social Media, it is the new norm to grow up with your life publicised for everyone to see. Although Social Media does provide many positives such as being able to keep in touch with family and friends around the world it does come with a lot of negatives, particularly applying pressure to the younger generation.
Instagram is used by 66% of teenagers daily, Instagram is a prime example of applying pressure to teenagers in terms of body image and lifestyle. Teenagers are around the age where they’re forming their own identity for themselves, seeing others such as influencers online having seemingly ‘perfect’ lives, ‘perfect’ parties, ‘perfect’ attire, and ‘perfect’ grades. Therefore this leads towards mental health issues such as, anxiety, depression, and eating disorders.
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With our campaign we want to raise awareness into how damaging social media can be and how it effects teenagers in their daily lives. We want to create a safe space for people to come to where they can find solutions and seek help with how they’re feeling. We would also like to achieve this by supplying them with helpful recourses from other websites that would be extra beneficial. We will do this through our TikTok videos and Instagram posts where we will provide statistics of the effect social media has and remedies of self care they can do.
We would like the campaign to ideally solidify in providing key and factual information to help people learn that social media is not the main purpose of living and shouldn’t be your centre of attention. We want to provide those with solutions into how to feel better if the pressure of social media is getting to them and that they’re not alone in their feelings, and that is good to talk about how you feel.